5 breakthrough trends that are going to shape web development in 2020

5 breakthrough trends that are going to shape web development in 2020


Every year, the future of web design is being impacted significantly with web design experts, digital marketers and content creators making substantial development in this sector.

From a simple business website to an e-commerce site, technology has made it easier for consumers to buy products of their choice from the comfort of their houses.
There is no doubt, the internet is spearheading the fourth industrial revolution.

To understand where we are going with web development, we conducted extensive research to unearth and provide interesting insights that predict the major trends that are going to influence how your modern website will look like in 2020. As we approach the year 2020, we would like to highlight these factors that will help you to remain abreast of the technology industry and enable you to know what to ask for on your new website project!

Are you ready? Here is what you need to know now as you prepare to design and develop your website.

1. Minimalist design and white space

A study by Microsoft suggests that 55 percent of average internet users pay only 8 seconds attention to content. (If you are still reading this, thanks!). Designers are starting to employ creative techniques to embrace minimalistic designs that eliminate clutter and holds visitor’s attention directing them to take a certain action.

It involves embracing simplicity in interface design. It also includes the use of fewer elements that facilitate easy or hidden navigation by the users.

The minimalist design adopts use of hidden navigation bars, minimized colors, fewer fonts and simplified color palates providing breathing room for content, hence making it easy for users to digest information. For example, Shopify, Buffer, and Apple have already adopted this style.

On the other hand, white space will make the websites look beautiful while directing visitors to specific pages. It includes the use of indentation and spacing between the paragraphs among other related components.

2. Mobile-first and adaptability

The development of mobile-first websites that can function effectively on both desktops and mobile phones will be highly considered by top industry web designers in 2020.
Long gone are the days when users would search for content only on desktop computers. In fact, according to Statistica, 52 percent of website traffic originates from mobile phones and tablets.

Alana Kucharski of Whittington Consulting was quoted by Sitejet saying: “ the biggest web design trend you’re going to see take off in 2020 is the focus on the user”. By 2020, any website that will not be mobile-friendly will be subdued by technology day.

3. AI and contextual technology

Do you know that chatbots are run with the help of artificial intelligence and machine learning? Artificial design intelligence is gaining momentum and has been evidenced by big players in technology like Wix, GoDaddy, Bookmark, Firedrop, and the Grid who are at the forefront in pursuing this new trend.

Chritraparna Sinha, one of the successful bloggers in India says ADI aims to create a website without the help of experts or enable users to build it themselves. Nitzan Achsaf the leading consultant of Wix’s ADI project observed this new phenomenon as an attempt to take the ability of a web designer and convert it into a machine. Artificial intelligence and contextual technology will help webmasters understand and interpret web visitors’ behavior and influence them to take action on the site by providing personalized experience.

4. Voice commands and accessibility by visitors with disabilities

Voice user interface will enable users interact with websites through voice commands. With the help of artificial intelligence, use of voice elements in website design will improve interaction with users and allow people with physical disabilities to benefit equally.

Amine Rahal of IronMonk says he was predicting emergence and integration of voice command within web interfaces and user experience of web design layout and apps. The focus will be directed to the users.

5. Animation and 3D design

The use of animations in web design will be unfolding in 2020 since it has proved to be a great way to improve user experience. Animation and 3D will also be combined with micro-interactions to create a welcoming sense, engage the audience, delight and create a personalized human feeling.

Final thoughts

Now you know the key trends that are poised to take over in web design and development.

Do you want to stay ahead of the curve? Or not sure where to start?

Keep in touch with us for more insightful thoughts on web design and development.

Do you need a modern responsive website? All you need to do is give us a call on 0722 803154 for an awesome website that will give you a powerful and profitable web presence!

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